Branding for Ellis Island Immigration Museum. Includes logo desgn, letterhead and envelope, business card, advertisements, souvenir postcards, book cover design, website and interactive map exhibit.
The map exhibit is a wall-sized touch screen. Visitors are invited to participate in the exhibit by contributing information about their current city and their or their ancestors' places of origin via computers in the exhibit room. When their profile is submitted, a line is drawn on the map connecting their current city to the place of origin. A call-out box displays the information just submitted. Visitors can touch any lines on the map, and similar call-out boxes are displayed to help them learn more about the people that previously added their information.
branding / print / interactive